Recipes for ROI
In most cases AI brings the most value when you change how work gets done #
Like any tool, it’s how you use AI that matters - there are no shortcuts to ROI. Buying a tool doesn’t change how work gets done. Redesigning the process around it does.
We keep track of what’s actually happening out there, good and bad, and turn it into a cookbook of recipes for ROI - real examples, not theory. Read enough of them and even if you don’t find your exact answer, you’ll know which questions to ask.
The gains come from changing the work, not just bolting AI onto what was already broken.
